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TAT and Royal Enfield Join Forces to Highlight Thailand’s Hidden Treasures for Global Travelers
The Tourism Authority of Thailand partnered with Royal Enfield to lead 12 Asia-Pacific influencers on a motorcycle journey from 11-17 August 2025. This journey showcased Thailand’s cultural and natural treasures, including Muay Thai, street art, and local dances. The influencers shared 355 pieces of content, reaching over 14 million people globally.
Another wake-up call: Hat Yai floods show Thailand is still unprepared for Climate Change
Recent severe flooding in Hat Yai highlights Thailand’s unpreparedness for climate change, exacerbating flooding and droughts. With increased rainfall extremes, rising sea levels, and heightened water demands, urgent investments in water management and infrastructure are crucial to safeguard communities and the economy.