Launch of Amazing Thailand Grab Travel Pass
On 9 April 2026, the Tourism Authority of Thailand (TAT) teamed up with Grab Thailand to introduce the Amazing Thailand Grab Travel Pass. This digital package provides international visitors with integrated benefits in transportation, dining, and shopping, while enhancing access to cultural events across Thailand. It’s a strategic initiative aimed at boosting Thailand’s tourism sector.
Strategy and Vision
Ms. Thapanee Kiatphaibool, TAT Governor, emphasized how this collaboration aligns with TAT’s Amazing 5 Economy strategy. By leveraging digital platforms, they aim to promote tourism year-round and enhance the economic distribution within Thailand’s tourism ecosystem. This strategy focuses on creating seamless visitor experiences, reinforcing Thailand’s image as a premier global destination.
Affordable and Convenient Travel
Ms. Chantsuda Thananitayaudom, Grab Thailand’s Country Head, highlighted the strong demand for the Grab Travel Pass. Priced at 30 Baht with savings over 3,000 Baht, it offers discounts on ride-hailing, airport transfers, dining, and shopping. Additionally, special promotions, like a 15% ride discount for the Maha Songkran World Water Festival, enhance travel experiences. More details are available via the Grab app and TAT’s Travel Buddy.
